Ben Sheppard's mustache has become a defining feature of his persona since being drafted by the Indiana Pacers. Initially clean-shaven during his college days, the 2023 first-round pick embraced the look shortly after joining the NBA. Despite his parents' mixed feelings, Sheppard found inspiration from a family photo, deciding to keep the mustache as a homage to his father. As he’s carved out a role with the Pacers, his mustache has become a part of his identity on and off the court, complementing his game as a high-energy wing.

Sheppard’s performance during the Eastern Conference finals has drawn attention, adding to the narrative around his unique style. He noted that the mustache represents more than just a facial feature; it’s now integral to how he views himself in the sport.