EuroBasket’s global appeal is driven by star power and modern media, with NBA elites like Giannis, Luka, Jokic, Bogdanovic, Markkanen and Schroder anchoring the conversation. The panel explores EuroBasket’s stylistic edge, Spain’s tactics under Scariolo, and Serbia’s dynasty ambitions, while health chatter around Giannis and Jokic adds fantasy risk. Real Madrid’s ties and European development threads connect the continent’s talent to the NBA, framing a tournament that doubles as a fantasy lab.