Live streaming in sports betting is evolving rapidly, particularly through the NHL's innovative approach to in-game streaming and betting. Unlike other major sports, hockey’s continuous action and fast-paced decisions offer unique microbetting opportunities. Fans can wager on real-time events, such as the next goal or power play, aligning with the growth of microbetting that emphasizes small, outcome-specific wagers. This dynamic engagement stems from the NHL's partnerships with data analytics firms like Sportradar, facilitating real-time statistics and predictive models that enhance betting accuracy.

Moreover, the NHL's commitment to low-latency streaming ensures that betting odds remain relevant as the game unfolds, making the betting process feel more like a real-time strategy game rather than a gamble. This integration not only boosts viewer engagement but also transforms how fans interact with their favorite teams, blending traditional sports viewership with interactive betting.