The Buffalo Bills are banking on wide receiver Keon Coleman emerging as a significant offensive weapon this season. With Stefon Diggs as the primary target, the Bills aim for Coleman to replicate that level of impact. In his rookie season, Coleman caught 29 passes for over 500 yards and scored four touchdowns. The Bills' quest for a Super Bowl relies heavily on his development into a No. 1 receiver, making his performance a focal point as training camp approaches.