The San Francisco 49ers are gearing up for the upcoming NFL season with a goal of returning to the playoffs, after a disappointing year marred by injuries and inconsistent performance. Key personnel decisions are underway as the team seeks to retain crucial players, particularly quarterback Brock Purdy, whose contract negotiations are reportedly progressing. Insider Dianna Russini indicated that the 49ers are closer to a deal with Purdy than previously thought, which would solidify their quarterback position following an impressive season where he threw for 3,864 yards and 20 touchdowns. Additionally, the recent signing of tight end George Kittle for $76.4 million underscores the team's commitment to building a strong offensive core as trade rumors swirl around other star players like Jalen Ramsey.